eventshoch2 - 25 years LANGE 1 / 10 years ZEITWERK

Lange Uhren GmbH, Glashütte, Germany

For the luxury watch manufacturer A. Lange & Söhne, the year 2019 was marked by the anniversaries of important company flagships. LANGE 1, the symbol for the reopening of the manufactory and since then one of the company's icons, celebrated its 25th anniversary. There was also an anniversary to celebrate one of the company's most technically innovative and progressive watches: the Lange ZEITWERK. With this watch, A. Lange & Söhne walked the unusual path 10 years ago to achieve the functions of a digital watch by mechanical means and mastered this enormous challenge in an outstanding way.

These birthdays formed the occasion and framework for numerous events around the world, for which our event agency eventshoch2 actively supported the company A. Lange & Söhne for the 8th year in a row.

Among other things, we realized events in:

Los Angeles (USA)
Point of sale event in the Costa Mesa Mall

Johannesburg (South Africa)
Point of sale event at Daytona, the experts for luxury cars in South Africa

Amsterdam, Netherlands)
"Schaap en Citroen", exhibition stand for the watch fair

Como (Italy)
Concorso d’Eleganza Villa d’Este, one of the most important classic car events in the world

Paris, (France)
Point of sale event at the Hotel Ritz

Geneva (Switzerland)
SIHH trade fair, one of the largest jewelry and luxury trade fairs in the world

Frankfurt
Point of sale decoration for the Center of Attraction at Juwelier Bucherer

Dresden
Gala event to present the new Lange ODYSSEUS for 130 top VIPs

and many other cities.

Our event agency from Dresden ensured the perfect appearance of the luxury watch manufacturer at well-known and exclusive events with international event logistics, creative event ideas and event concepts worldwide.